Creating and testing new packaging concepts can be difficult. Agencies sketch 2D concepts but consumers find it difficult to assess designs unless they are in 3D. Physical prototypes are costly to create and may not truly reflect the end-design.

Packaging Experience & Visualization can cut concept development from six weeks to under 48 hours.  Designers sketch in 3D and use automated tools to refine designs and create realistic renderings.  Let consumers view photorealistic packaging concepts in an in-store and in-home context to accelerate package validation without costly prototypes.

With this process, you can:

• Preview final artwork in 3D
• Visualize your new designs on a virtual shelf next to the competition
• Eliminate the need for costly physical prototypes
• Study colors, material, volume, proportions
• Accelerate consumer qualification with photo-realistic renderings